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What is Quote-to-Cash (Q2C)?
Quote-to-Cash defined
Quote-to-Cash is the business process from initial quote to final payment, covering quoting, contracting, ordering, invoicing, and cash application. Q2C extends O2C upstream into quoting. Autonomous Commerce executes Q2C end-to-end, reducing quote response time from days to minutes and lifting quote-to-order conversion by 18 percent.
Quote-to-Cash in depth
Key terms
- CPQ
- Configure-Price-Quote software that drives complex pricing in B2B sales.
- Contract
- The agreed terms (pricing, validity, discounts) that govern a future order.
- Quote-to-order time
- Elapsed time from RFQ received to order booked.
- Revenue recognition
- When and how revenue is recorded against an executed contract.
- Quote conversion
- Share of quotes that turn into orders.
Proof points
- 18 percent quote-to-order win rate uplift after deployment.
- Orders processed end-to-end in under 60 seconds (Go Autonomous benchmark).
- Danfoss processes orders in under 1 minute across 26 countries.
- 60 percent throughput per employee gain on autonomous channels.
Frequently asked questions
How is Quote-to-Cash different from Order-to-Cash?
Quote-to-Cash extends Order-to-Cash upstream into quoting and contracting. Q2C starts when a customer requests a price. O2C starts when a customer places an order. Q2C is broader and covers pre-order revenue motion.
What is a typical Q2C bottleneck?
The biggest bottleneck is quote response time. Manual quoting takes hours to days, during which buyers can shop elsewhere. AI-executed quoting compresses response time to minutes and lifts win rate by 18 percent on average.
Does CPQ solve Quote-to-Cash?
CPQ solves part of quoting (configure-price-quote). It does not handle unstructured quote requests arriving by email, nor does it cover the order, invoice, and cash application stages. Autonomous Commerce executes Q2C end-to-end.
Quote-to-Cash in action.
Book a 30-minute demo and see how Autonomous Commerce executes B2B transactions in your stack.
Quote-to-Cash in action.
Book a 30-minute demo and see how Autonomous Commerce executes B2B transactions in your stack.
